Myntra HackerRamp: Campus Edition 2021
Myntra
Myntra HackerRamp: Campus Edition 2021: Stages and Timelines
Phase 1: Ideation
Pick a theme of your choice, think out of the box to come up with an interesting solution. While doing so, please bear in mind that if your idea is shortlisted, you will be building a functional prototype of it in Phase 2.
Phase 2: Implementation
This is where your ideas come to life. You will be implementing a fully functional prototype of the solution you proposed in Phase 1 and making it demo-ready. We will host a webinar series where students can interact with our engineering leaders to clarify questions they might have on the themes that they are working on.
Phase 3: Pre-Finale
The phase 2 shortlisted teams will get an opportunity to present their hack to our jury of engineering and product leaders. The top shortlisted teams will then move to the Grand Finale.
Phase 4: Virtual Grand-Finale
The final countdown begins! The top teams shortlisted from Phase 3 will present their solution to the esteemed jury and winners will be declared.
All that you need to know about Myntra HackerRamp: Campus Edition 2021
Myntra HackerRamp: Campus Edition 2021 is an opportunity for budding engineers all over India to unleash their creative selves and bring their ideas to life. This contest provides you with a forum to not only ideate but implement a functional working prototype with expert mentoring from engineering leaders at Myntra. At Myntra, we believe that any act of innovation, learning or transformation requires unbridled enthusiasm and a never-give-up attitude. It’s your chance to learn from the best and build innovative solutions to one of the most challenging problems in the Industry.
Launched in 2019, Myntra HackerRamp: Campus Edition only gets better with each passing year. The participants bring in a tech solve for the business problems during this event thereby displaying their out-of-the-box thinking and tech-savviness. The ones who make it to the finale get an opportunity to join our organization (post interview) and contribute to our growth & grow with us. Around 30 Hackerramp alumni have joined us as FTEs/interns in the last two years!
Eligibility:
- HackerRamp is open to pre-final and final year students pursuing B.Tech/B.E./M.Tech/Dual Degree programs (full-time) across select engineering colleges in India.
- Bachelors students in their 3rd/4th year OR Masters students in their 1st/final year OR Dual Degree programme students in their 4th/5th year are eligible to apply.
- Students must register in teams of 2 to 4 members.
- Students of a particular team should be from the same batch and same college.
- Cross specialization teams from the same college are eligible to participate.
- The batch of 2021 is not eligible to participate in this competition.
- One participant cannot be a member of more than one team.
- One team can submit ideas for a maximum of 2 themes/problem statements.
- Modification of teams post-registration is not allowed.
- All the team members are required to verify and confirm their details to form a team.
- Any deviation from the above will result in immediate disqualification of the entire team.
Competition Structure:
Here are a few milestones in your HackerRamp: Campus Edition 2021 journey:
Phase 1: Ideation
Please register to access the themes and pick any one or a maximum of two themes of your choice. Think out of the box to come up with an interesting solution. While doing so, please bear in mind that if your idea is shortlisted, you will be building a functional prototype of it in Phase 2.
The problem statement will be updated on the competition page on 20th September 2021. Stay tuned for the webinar on 4th October 2021 for more details on the themes in order to make more impactful submissions.
Submission Guidelines-
- You can propose the solution for any one or a maximum of two themes of your choice.
- Submit your ideas as a presentation in PPT/ PPTX format and the deck should not exceed 6 slides.
- File naming convention: InstituteName_TeamName.ppt/ pptx
Phase 2: Implementation
This is where your ideas come to life! You will be implementing a fully functional prototype of the solution you proposed in Phase 1 and making it demo-ready. We will host a webinar series where students can interact with our engineering leaders to clarify questions they might have about bringing their ideas to life.
Submission Guidelines-
Shortlisted teams are required to submit the following:
- A short presentation outlining the solution (4-5 slides).
- A set of videos:
- Outlining overall solutions, flows, and broad technology components (2-3 minutes).
- Live demo of the final solution built. While we encourage you all to articulate the entire solution in a single clip, if that’s not possible, you may choose to split your demo into multiple smaller clips with a total duration not exceeding 2-3 minutes.
- Links to code repositories. You may use free offerings by GitHub or GitLab for this.
- Each video should be in .mp4 format and the file size should not exceed 15 MB per video. (You can convert and compress your videos at HERE)
- File naming convention: InstituteName_TeamName
Phase 3: Pre-Finale
The Phase 2 shortlisted teams will get an opportunity to present their hack to our jury of engineering and product leaders. The top shortlisted teams will then move to the Grand Finale.
Phase 4: Virtual Grand-Finale
The final countdown begins! The top teams shortlisted from Phase 3 will present their solution to the esteemed jury and winners will be declared.
What are the important dates & deadlines?
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10 Oct'21, 11:59 PM IST Registration Deadline
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4 Oct'21, 06:00 PM IST Webinar
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10 Oct'21, 11:59 PM IST Phase 1: Ideation Submission Deadline
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7 Nov'21, 11:59 PM IST Phase 2: Implementation Deadline
Contact the organisers
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HeHelpdesk support@dare2compete.com
Rewards and Prizes?
Winner Team
First Runner-Up Team
Second Runner-Up Team
PPI Opportunities
For the finalist teams
Digital Certificates of Merit
To the Semi-Finalist teams
About Myntra
Myntra is India's largest E-commerce store for fashion and lifestyle products and aims at providing a hassle-free and enjoyable shopping experience to shoppers across the country, with the widest range of brands and products on its portal. The brand is making a conscious effort to bring the power of fashion to shoppers with an array of the latest and trendiest products available in the country.
Myntra's value proposition revolves around giving consumers the power and ease of purchasing fashion and lifestyle products online. Offerings such as the largest in-season product catalogue, 100% authentic products, cash on delivery and 30 day return policy make Myntra, the preferred shopping destination in the country. To make online shopping easier for you, a dedicated customer connect team is on standby to answer your queries 24x7.
Product Portfolio
Myntra's product portfolio includes apparel, accessories, cosmetics and footwear from over 3000 leading Indian and international brands for men, women and children, as well as home and living products. Prominent brands include Adidas, Nike, Puma, Catwalk, Inc 5, United Colors of Benetton, FCUK, Timberland, Avirate, FabIndia and Biba to name a few. You can also shop from some recently introduced labels such as - Roadster, Sher Singh, Dressberry, Kook N Keech and ETC.
News and Facts
- In September 2020, Myntra partnered with Indian T20 cricket team Royal Challengers Bangalore (RCB) as their exclusive fashion partners and also appointed Samantha Akkineni as the company's brand ambassador in the South.
- In August 2020, the company tied up with several brands to have their products delivered directly from their offline-stores, through an omnichannel network. Myntra also appointed Bollywood actor Kiara Advani as its brand ambassador in August.
- In July 2020, Myntra went into partnership with e-commerce platforms, Namshi and Noon, in the United Arab Emirates( UAE), to expand to the middle east market.
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Myntra organized the 12th edition of its ‘End of Reason Sale’ from June 19 to June 22, and hired 5,000 employees across its supply chain and customer care departments for the sale. 3.5 million customers shopped during the sale, and recorded about 30% growth in year-over-year (YOY) traffic during the event.
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In April 2020, Myntra partnered with outdoor gear company Wildcraft to market high-quality personal protective masks to customers during the COVID-related lockdown.
Key People
Amar Nagaram: Currently the chief executive officer (CEO) of Myntra, Nagaram has over 15 years of experience in technology and has previously worked at Flipkart for over six years, where he led multiple teams - Mobile and Web Engineering, Product, Design, Engineering and operations.
Raghu Krishnananda: He is the chief technology officer (CTO) of Myntra. He has MBA from Stern School of Business and has helmed R&D teams in the US and India at Samsung, Yahoo, Goldman Sachs and Citibank.
Corporate Social Responsibility
Myntra has launched and executed a number of initiatives as part of their corporate social responsibility. Some of their more recent, notable campaigns include:
- Behind the Mask: Working with Condé Nast and India's top designers, Myntra launched a series of personal protective masks to raise awareness about wearing masks as well as raise funds for the artisans. All profits from the sales of these masks to GiveIndia.
- Myntra Fashion Upgrade: In this campaign, the e-commerce platform partnered with delhi-based NGO GOONJ, to organize the largest collection and distribution drive of unused clothing, footwear and other items to those in need.
- The Myntra Extended Network through Store Activation (MENSA) initiative has provided additional income opportunities to more than 15000 Kirana store owners across 50 cities. Besides boosting Myntra’s last-mile delivery, the program has helped many men and women to earn a second income and provide a better life for their families.
- Myntra launched the brand Taavi, to help uplift traditional Indian textile crafts and as part of the initiative, Myntra connected with over 1300 local artisans from seven states either directly or through NGOs.