#HeroCoLabs Season 3 - Global Design Challenge

Hero MotoCorp Limited

#Arts & Science
#Business
#Designing
#Marketing
Registered 1,641
Registration Deadline 11 Mar'21, 11:59 PM IST
Team Size Individual Participation
Impressions 607,836
Eligibility
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#HeroCoLabs Season 3 - Global Design Challenge: Stages and Timelines

Round 1

Participants to submit a new graphic design for either of the challenges mentioned above. You need to submit up to 3 images of the chosen task of not more than 2 MB each.

Start Date 19 Feb'21, 06:00 PM IST End Date 14 Mar'21, 11:59 PM IST

Round 2

Shortlisted participants need to gather votes from their friends, family, and other people to push them towards the top of the popular list.

Start Date 20 Mar'21, 04:00 PM IST End Date 26 Mar'21, 11:59 PM IST

Results Announcement

Winners will be decided based on voting & Hero MotoCorp Jury's decision.

Start Date 6 Apr'21, 06:00 PM IST End Date 6 Apr'21, 06:30 PM IST

All that you need to know about #HeroCoLabs Season 3 - Global Design Challenge

Let's see, what #HeroCoLabs is all about?

Hero CoLabs is an initiative by Hero MotoCorp to Collaborate and Co-Create with creative minds around the world and to give them a much-required platform to showcase their creativity and innovation without any limits, without any boundaries.

Go beyond the ordinary!

Eligibility Criteria: HeroCoLabs is open to everyone.

Challenges:

Challenge #1: Design graphics for Glamour: 

Glamour has been ruling the hearts of customers since its launch in 2005. This gorgeous bike was conceptualised to make the rider feel stylish and glamourous about himself. Over the years, the bike has not just maintained its position as one of the most stylish looking bikes but has also added the key attributes of performance and technology, to make itself a more appealing preposition.

The latest generation of the Glamour takes the overall riding experience to the next level with an unmatched combination of power, performance and looks along with the latest technology and features.

Now it’s time for you to raise the bar further by adding your style to this glamourous motorcycle.

Task:

  • To create a unique design graphics for Glamour using your creativity and imagination. Read the guidelines below for further details.

Challenge #2: Design a Hero Motorsports ADV Riding Jersey 

The motorsports team of Hero MotoCorp, Hero MotoSports Team Rally has become the flag-bearer of Indian motorsports on the global arena in a short span of time.

Formed in 2016, the Team has already participated in the world’s most gruelling rally-raid, the Dakar Rally, for five consecutive years.

Based out of the Hero Tech Center in Germany, the Team boasts of a truly multicultural and multinational set up represented by individuals from seven nationalities, including staff and riders, who live and breathe racing.

Making their debut at the Merzouga Rally in Morocco in May 2016 the Team had grown in reputation with every season and boasts of an impressive record that includes race wins and podiums across the globe – three race wins, six podium finishes, two top-5 finishes, and seven top-10 finishes. Team rider Sebastian Buhler was crowned the 2020 FIM BAJAs World Cup Champion recently.

Task:

  • To create a unique design for Hero Motorsports ADV Riding Jersey using your creativity and imagination. Read the guidelines below for further details.

Challenge Guidelines:

  • Participants must register individually
  • Download the Model Canvas - 3 views (only applicable in case of Challenge #1)
  • Design the graphics, colors for the model (may use the software, pen, pencil, etc.)
  • Upload the image (minimum 1 view, max. 3 views) along with the optional Concept Statement
  • Please Name the Files as
    • For Challenge #1 : (Full Name)_HeroCoLabs_Glamour/Ignitor
    • For Challenge #2: (Full Name)_HeroCoLabs_HeroMotosports
  • The file should be JPEG, or PNG not exceeding 15 MB per design challenge
  • Participants can submit only 1 entry per design challenge
  • In the submission form, you'll be able to upload any/all challenges separately
  • Top entries (Max. 100) will be uploaded for Voting on www.herocolabs.com
  • Separate Voting for Challenge #1 and Challenge #2
  • All uploaded designs will be evaluated by the internal Hero MotoCorp Jury
  • Winners will be decided based on voting & Hero MotoCorp Jury's decision
  • Winners/Runners Up will be announced on www.HeroCoLabs.com and Hero Motocorp Social media platforms
  • Separate Prizes for Challenge #1 and Challenge #2
  • All winners will be contacted separately for prize distribution (within 3 months of announcement)

Terms and conditions:

  • All designs submitted will be property of Hero MotoCorp and Hero MotoCorp reserves the right to use full or any part of the submitted design for commercial purpose
  • Decision of Hero MotoCorp will be final
  • By submitting the participant agrees that the designs are original and HMCL is liable in the event of a breach of copyright or plagiarism. This is the sole responsibility of the participant.

What are the important dates & deadlines?

  • 11 Mar'21, 11:59 PM IST Registration Deadline

Download attachments

Rewards and Prizes?

Grand Prize

Glamour 100 Million Edition and Accessories (or voucher) worth 10K

Certificate

First Runner Up

Glamour 100 Million Edition and smartglasses

Certificate

Second Runner Up

Glamour 100 Million Edition

Certificate
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