Consulting Master Toolkit: Workshops on Ace the Case (Grad Partners), Inside the Mind of a Marketer (Mr. Pratik Ranjan), & Design Thinking (Excel Prodigy)

“To get Game-Changing results, start focusing on Game-Changing thoughts.”

IIM Bangalore's Vista 2021 presents to you a specially curated and discounted Workshop Series for all the consulting enthusiasts and budding consultants. The consulting Master tool kit consists of 3 workshops to enable the attendees to put forth a new dimension of thinking in their careers.

Marketing Master Tool Kit comprises of three workshops:

1. Ace the Case Workshop by Mr. Ameer Iqubal and Mr. Ayushman Sikka, Co-founders, Grad Partners
2. Inside the Mind of a Marketer Workshop by Mr. Pratik Ranjan, Management Consultant
3. Design Thinking Workshop by Mr. Ayan Kumar Bandopadhyay, Excel Prodigy

The Registration Deadline has been extended till 11:59 PM, 6th August !

 Venue: Virtual; the link will be shared with the participants one day in advance

Hurry and register now to add a new feather to your career at the biggest discounts. These workshops have limited seats. The date, time, and details about individual workshops are mentioned below.

Workshop 1: Ace the Case Workshop by Grad Partners

Do you know the secret ingredients to ace famous case competitions? Do you know how to develop a framework to solve any case? Vista brings you the solution to this.

Topics Covered:

• Brief on the importance of Case Competitions, Initial Steps to be followed whenever a case problem is received, Key Frameworks for structuring case solutions, how to conduct Primary and Secondary Research, etc.
• Discussion on Competitor Analysis, Go to Market Strategies, Business timelines, Financials, etc.; how to make one slider PPT
• Differences between approaches for various types of cases explained with a minimum of 5 winning solutions from the speakers
• Formulation of Digital marketing / Precision Marketing strategy explained through a winning solution previous prestigious case
• Tips on what to include in presentations and how to prepare for Q&A from the jury; discussion with the participants to clear their doubts at the end of the workshop

 Date: 7^th August 2021

Time: 6:30 PM

 About the Facilitators:

Ameer Iqubal, an alumnus of IIM Bangalore, IIT Kharagpur, and AMU, is a strong proponent of solving business cases in academics. He is a cross-functional business leader with more than 10 years of experience in the supply chain across e-commerce and energy industry During his 2 year MBA stint, he participated in 100+ case competitions and aced many of them e.g. Cisco, Mahindra, Flipkart, HCCB, Tavaga, Bajaj Finserv, Colgate, TUP, etc for which he was awarded Most Competitive B-School Leader 2020 by Dare2Compete. InsideIIM also recognized him amongst India’s best 50 employable managers (batch of 2020) for his grit, leadership & problem solving skills.

Ayushmn Sikka, an alumnus of NMIMS and Panjab University, strongly believes in formalizing knowledge transfer. Being a fresher in his MBA journey, he focused strongly on Case Competitions to maximize his career opportunities and participated in many of them. He was adjudged as one of the top 10 D2C College Champions (2020) for National Runner Up in Asian Paints CANVAS and National 2nd Runner Up in HUL LIME XI.

About Grad Partners:

Grad Partners is a one-stop platform for students, organizations, and professionals to connect and engage through skill based workshops, competitive events, mentorship, etc. We help students to accelerate their career growth in different aspects of campus life e.g. case competitions, placements, etc. & become corporate ready while the organization can benefit from branding amongst the student community and in identifying talents.

If you want to register only for this individual workshop and not the entire tool kit, please follow the link: https://dare2compete.com/o/J6YN9ZX?refId=9vPzTb7

Workshop 2: “Inside the Mind of a Marketer Workshop” by Mr. Pratik Ranjan, Management Consultant

Ever noticed why we always remember one specific aspect of a brand? Do you know that branding can change the perception of customers? Have you wondered how a marketeer thinks? Marketing is the core of every business, from start-ups to multibillion-dollar conglomerates. Attend this workshop to get a flavor of the fabulous world of marketing. 

Topics Covered:

• The logic behind the magic that marketing is (or the science behind the art that marketing is)
• What makes an iconic brand iconic
• Brand journeys and interventions (that were hit/flop) from an Indian context
• What should aspiring marketers know/do to headstart a marketing career

Date: 7^th August 2021

Time: 10:30 AM

About the Facilitator:

Bestowed with the title of "India's Most Employable Management Graduate of 2019 (Top 30)", Pratik Ranjan is an ardent marketing strategist, currently working as a management consultant. He graduated from IIM Lucknow and was on the Dean’s Merit List. During his MBA, he interned with Hindustan Unilever from where he had a pre-placement offer. He is a seasoned workshop facilitator and has delivered more than a hundred workshops across the globe.  

If you want to register only for this individual workshop and not the entire tool kit, please follow the link: https://dare2compete.com/o/buXTpl3?refId=9vPzTb7

Workshop 3: Design Thinking Workshop by Excel Prodigy

Have you ever faced a vague problem in life while innovating something?

Design Thinking is a unique process to solve complex and vague problems which are faced in all sorts of professional careers. So whether you aspire to become an entrepreneur or consultant or marketeer or engineer or anything else, design thinking is a proven, powerful and systematic technique to solve your problems. Register now to be trained by one of India's best design thinking coaches and unleash the new problem-solving force in your career.  

Topics Covered:

• Why Design Thinking? - World-class design cases
• How to Design Think? - Introducing human-centered Design Thinking
• What is Design Thinking? - The 3 principles and the 5 steps

Date: 8^th August 2021

Time: 5:00 PM

About the Company:

Excel Prodigy is a premier corporate training company with 250+ corporate clients like BMW, L&T, PWC, Yamaha, Daimler, BEL & B-Schools over 5 IIMs, SIBM Pune, etc. Excel Prodigy is one of the pioneering startups in 2009 to have MS Excel as an exclusive training company in India. Prevailing the big data revolution and the demand for data intelligence and analytical skills, Excel Prodigy upgraded its expertise in data analytical tools like Power Excel, Power BI, Tableau, R Programming, Python, etc.

About the Facilitator:

Mr. Ayan Kumar Bandopadhyay, Senior Coach Excel Prodigy, is an innovation & entrepreneurship educator. He was Master Educator of Entrepreneurship & Innovation: PM YUVA, Wadhwani Foundation, SDTP, Mentor of Change: Niti Aayog, Gallup BP10 Coach, speaker, entrepreneur. He works closely with Pradhan Mantri Yuva and Niti Aayog in building entrepreneurial capacity by setting up incubators and tinkering labs under AIM at universities and schools.

 If you want to register only for this individual workshop and not the entire tool kit, please follow the link: https://dare2compete.com/o/yFG6K3E?refId=9vPzTb7

About Vista:

Vista is IIM Bangalore’s international annual business summit – a congregation of the smartest minds in the country and around the world from both the academic and corporate communities. Vista anchors a wide range of events and activities that belong to almost all the focus areas imaginable within the domain of business and management.

Vista 2020, being the first of its kind digital business summit, saw successful participation from 62,000+ undergraduate and postgraduate students, multiple corporates, and the presence of eminent personalities from across the globe. This year, Vista 2021 returns to steer conversations on the opportunities and venues opened by unforeseen disruptions. With faster than ever-changing dynamics, the swift transition from a traditional to a more robust environment presents a huge challenge in terms of learning and adaptability for businesses to sustain and thrive. ‘Together Towards Tomorrow’ captures the essence of the journey that students and business leaders intend to embark on, for a successful and sustainable tomorrow.

VISTA 2021 Workshop series witnesses participation from students at national and international levels. Its primary focus is to bridge the gap between academia and industry through discourse and experiential learning, best suited through the realms of a workshop. It aims to provide in-depth and focused knowledge about a domain to its audience. We keep the engagement levels high in the workshop series to provide the audience an opportunity to interact with industry leaders and subject matter experts and receive hands-on training.

 Please Note:

• This bundle is not open to IIM Bangalore PGP and PGPBA students. They can register individually for the “Ace the Case” and “Design Thinking” workshops.
• Workshop participants must have a notebook, pencil, eraser, and a black pen.
• All workshops shall be certified by IIM Bangalore VISTA 2021.
• Proceeds from the registration fee go to the event organizer VISTA 2021.